Hello, I’m Rithika!
I design pixels with purpose and ideas that move. (Literally!)
From product UX to performance campaigns to motion design, I make things that click, connect, and convert.
UX Product and Brand Designer: specializing in digital products and growth systems
Projects
UX Design | Marketing and Brand Design
Research-to-Content Automation AI-Assisted Marketing Workflow System at Harvard D^3
Designed an end-to-end AI automation system eliminating manual research monitoring
UX Research | Service Design
Eclipse Soundscape Citizen Science Project
Accessibility-first redesign of NASA Eclipse Soundscape website aligned with WCAG AAA standards for blind and visually impaired users.
D^3 Harvard‘s
Future Proof with AI
UX Research | Product Design
Future Proof with AI- Harvard’s Online AI Learning Platform
UX design for Harvard's AI learning platform translating complex emerging technology concepts into intuitive, accessible learning journeys
CRM Email Design | Lifecycle System
Harvard D³ — Lifecycle Growth System
CRM and growth design system spanning social, landing pages, and email - supporting 50,000+ subscribers across 150+ campaigns
Product Design | UX Research
Forbes Internship: CMS UX Design
Redesigned AI-powered editorial tools and publishing workflows improving efficiency and content discoverability for 200+ journalists.
Unifying Harvard D^3’s Digital Voice Across Platforms
Visual Design | Marketing and Brand Design
Harvard D³ — Digital Branding & Social Campaign System
Scalable visual identity and campaign system unifying brand voice across social, web, print, and global academic events in 4 countries
More Projects
Blockchain Cooperatives UX Design
Decentralized UX case study exploring incentivization mechanics to increase member participation in cooperative organizations
TravelHer Mobile App UI Design
End-to-end mobile app concept designing safety-first travel experiences and real-time threat awareness for women
My MTA Mobile App Redesign
End-to-end mobile app redesign introducing seamless payment workflows and intelligent subway route suggestions for NYC transit
WeathAR App UI Design
Augmented reality weather experience delivering real-time US climate data through an immersive, location-aware interface
Gamified Mindful Eating App Design
Speculative UX and product design using gamification mechanics to build sustainable, healthy eating habits
Visual Storytelling and Design
Interactive AR storybook combining illustration, motion, and augmented reality to create an immersive narrative experience.
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